Project Description
Think Planet is designed to help the Rezidor Hotel Group reduce energy consumption by 25% by the end of 2016 and Lumi the Firefly forms part of this initiative. Lumi was chosen to form the basis of an illustration for a new children’s menu design..
The new children’s menu design has a child friendly quiz and crossword on one side, helping children to think about ways to save energy, and plenty of space to colour in Lumi and friends on the other.
The new menu was rolled out across the Radisson Blu and Park Inn estate, standardising menu design in the UK and Eire.
Project Details
